DC will begin releasing an exclusive, monthly anthology comic series in Walmarts across the United States next month.
The comics will be more than your typical single-issue comic: these will be 100-page books, featuring a mix of new and reprinted material, priced at $4.99 an issue. According to DC Comics, the new material will be written by the likes of Tom King, Dan Jurgens, Brian Michael Bendis, Andy Kubert, and others, while each book will also include stories from the New 52 comics, Rebirth, and the New Age of DC Heroes. The series will include four titles: Superman Giant, Justice League of America Giant, Batman Giant, and Teen Titans Giant. This is the latest in a long line of Giant-style comics from DC: its 80-Page Giant line came in 1964, with others published over the years.
The first four books of this new series will hit shelves on July 1st, and after that, Superman Giant and Justice League Giant will each be released in the first week of the following months, while Batman Giant and Teen Titans Giant will arrive two weeks later. The books will also feature some longer stories: Tom King and artist Andy Kubert will begin a 12-part Superman series beginning in September called “Up in the Sky!” beginning in Superman Giant #3, while Brian Michael Bendis will pen a 12-part Batman series called “Universe,” beginning in Batman Giant #3.
DC’s partnership with Walmart unlocks a potentially huge audience for the publisher. More than 3000 Walmart stores across the US will carry the books — more than there are dedicated comic book stores in the US, and it harkens back to the days when most supermarkets carried comic books and science fiction magazines on their shelves. Walmart isn’t the only major retailer that’s getting in on the comic game: Bleeding Cool reported earlier this month that Game Stop would trial selling comics in some of its stores beginning on June 15th.